О реальности когнитивного капитализма (после прочтения "Нематериальное. Знание, стоимость и капитал" Андре Горца) / On the reality of cognitive capitalism (after reading "Intangible. Knowledge, value and capital" by Andre Gorz)

Abstract

The article examines the concept of "cognitive capitalism" proposed by A. Gorzas a crisis phase of capitalism, where traditional categories (labor, value, capital) lose their former basis, being replaced by knowledge and intellectual resources. It is emphasized that cognitive capitalism is not a new stage, but a symptom of systemic disintegration, where value is formed through the "labor of self-creation" and the development of human abilities, and not through material production. Knowledge is becoming a key resource, transforming into variable capital, which is manifested in the digital economy, the monetization of social networks and the globalization of educational standards