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Handbook of research on decision-making techniques in financial marketing Advances in marketing, customer relationship management, and e-services (AMCRMES) book series./ Hasan Dinçer and Serhat Yüksel, editors. 71

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Handbook of research on decision-making techniques in financial marketing Advances in marketing, customer relationship management, and e-services (AMCRMES) book series./ Hasan Dinçer and Serhat Yüksel, editors. 1 0 6 8 3 2 3

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