Abstract:
© 2020, Universidad del Zulia. All rights reserved. The article presents the results of a study of the pedagogical support of the artistic and creative activities of design students in the process of learning at Kazan Federal University. Artistic and creative activity is considered as a type of activity of the subject, aimed at creating projects with social significance, based on the principles and laws of artistic shaping, focused on the target audience. The content of the artistic and creative activity of the training project is implemented by students ─ designers by doing increasingly complicating creative projects, and is based on the integration and systematic nature of the components: research, empathy, creative, cognitive, activity, value.