Аннотации:
Addressing the needs of cross and intercultural communication as well as the methodology of contrastive research, the paper presents the results of the complex analysis conducted to describe semantic and
pragmatic parameters of nomenclature units denoting photography equipment in the modern Russian
informal discourse of professional photographers. The research is exemplified by 34 original nomenclature units and their 34 Russian equivalents used in 6871 comments posted at "Клуб.Foto.ru"
web-site in 2015. The structural and quantitative analyses of photographers' nomenclature demonstrate the users' morphological and graphic preferences and indirectly reflect their social and professional
values. The corpus-based approach developed by Kast-Aigner (2009: 141) was applied in the study with
the aim to identify the nomenclature units denoting photography equipment, validate and elaborate the data of the existing corpus. The research also throws light on the problems of professional language
