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Developing relationships, personalization, and data herald in marketing 5.0 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series./ Jasmine Kaur, Priya Jindal, Amandeep Singh.

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dc.contributor.author Kaur Jasmine
dc.contributor.author Jindal Priya
dc.contributor.author Singh Amandeep
dc.date.accessioned 2024-01-29T22:02:31Z
dc.date.available 2024-01-29T22:02:31Z
dc.date.issued 2022
dc.identifier.citation Developing relationships, personalization, and data herald in marketing 5.0 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. - 1 online resource (xxv, 327 pages) : - URL: https://libweb.kpfu.ru/ebsco/pdf/3312741.pdf
dc.identifier.isbn 1668444984
dc.identifier.isbn 9781668444986
dc.identifier.uri https://dspace.kpfu.ru/xmlui/handle/net/180200
dc.description Includes bibliographical references and index.
dc.description.abstract "This book explores the changes in modern marketing that is leveraging the unique capabilities of new interactive media to create a new form of interactions and transaction between consumers and marketers, and satisfy the needs of the marketing"--
dc.language English
dc.language.iso en
dc.relation.ispartofseries Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
dc.relation.ispartofseries Advances in marketing, customer relationship management, and e-services (AMCRMES) book series.
dc.subject.other Internet marketing.
dc.subject.other Marketing -- Technological innovations.
dc.subject.other Customer relations.
dc.subject.other Marketing sur Internet.
dc.subject.other Marketing -- Innovations.
dc.subject.other Customer relations.
dc.subject.other Internet marketing.
dc.subject.other Marketing -- Technological innovations.
dc.subject.other Electronic books.
dc.title Developing relationships, personalization, and data herald in marketing 5.0 Advances in marketing, customer relationship management, and e-services (AMCRMES) book series./ Jasmine Kaur, Priya Jindal, Amandeep Singh.
dc.title.alternative Developing relationships, personalization, and data herald in marketing five point zero
dc.type Book
dc.description.pages 1 online resource (xxv, 327 pages) :
dc.collection Электронно-библиотечные системы
dc.source.id EN05CEBSCO05C927


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