Big data analytics for improved accuracy, efficiency, and decision making in digital marketing/ Amandeep Singh, editor.

dc.contributor.author	Singh Amandeep
dc.date.accessioned	2024-01-29T21:49:49Z
dc.date.available	2024-01-29T21:49:49Z
dc.date.issued	2021
dc.identifier.citation	Big data analytics for improved accuracy, efficiency, and decision making in digital marketing - 1 online resource - URL: https://libweb.kpfu.ru/ebsco/pdf/2943253.pdf
dc.identifier.isbn	9781799872337
dc.identifier.isbn	1799872335
dc.identifier.isbn	9781799872344
dc.identifier.isbn	1799872343
dc.identifier.uri	https://dspace.kpfu.ru/xmlui/handle/net/179964
dc.description	Includes bibliographical references and index.
dc.description.abstract	"This book will help the digital marketers to understand the Big Data in a better way and to get a meaning full information, which, will help the marketers to better market their products to the consumers"--
dc.language	English
dc.language.iso	en
dc.subject.other	Internet marketing -- Statistical methods.
dc.subject.other	Decision making -- Statistical methods.
dc.subject.other	Big data.
dc.subject.other	Electronic books.
dc.title	Big data analytics for improved accuracy, efficiency, and decision making in digital marketing/ Amandeep Singh, editor.
dc.type	Book
dc.description.pages	1 online resource
dc.collection	Электронно-библиотечные системы
dc.source.id	EN05CEBSCO05C731