Tools and techniques for implementing international e-trading tactics for competitive advantage
Advances in e-business research series./ Yurdagul Meral, editor.

Meral Yurdagul

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dc.contributor.author	Meral Yurdagul
dc.date.accessioned	2024-01-29T21:46:44Z
dc.date.available	2024-01-29T21:46:44Z
dc.date.issued	2020
dc.identifier.citation	Tools and techniques for implementing international e-trading tactics for competitive advantage Advances in e-business research series. - 1 online resource (395 pages) - URL: https://libweb.kpfu.ru/ebsco/pdf/2239354.pdf
dc.identifier.isbn	1799800377
dc.identifier.isbn	9781799800378
dc.identifier.uri	https://dspace.kpfu.ru/xmlui/handle/net/179902
dc.description	Includes bibliographical references and index.
dc.description.abstract	A collection of innovative research on the methods and applications of knowledge in both theoretical and practical skills of intelligent robotics and mechatronics. While highlighting topics including green technology, machine learning, and virtual manufacturing, this book is ideally designed for researchers, students, engineers, and computer practitioners seeking current research on developing innovative ideas for intelligent robotics and autonomous and smart interdisciplinary mechatronic products.
dc.description.tableofcontents	Chapter 1. The role of e-HRM practices on digital era -- Chapter 2. Servqual-based performance analysis of agricultural financing in e-banking industry: an evaluation by IT2 fuzzy decision-making model -- Chapter 3. Effects of Internet on tourism marketing: an empirical analysis about online tourism -- Chapter 4. An empirical study on the relationship between economic growth and e-commerce -- Chapter 5. Examination of the extent and effects of strategic management on e-commerce companies -- Chapter 6. Electronic payment systems in electronic commerce -- Chapter 7. Electronic trade and electronic presentation of export documents in documentary credits -- Chapter 8. E-retailing practices in mobile marketing: the case of Getir application -- Chapter 9. E-trading decision making: an integrated digital marketing approach with theory and cases -- Chapter 10. New economy, e-commerce businesses, and e-businesses: types, similarities, and differences -- Chapter 11. The effect of consumer emotions on online purchasing behavior -- Chapter 12. Understanding shopping behaviors with category- and brand-level market basket analysis -- Chapter 13. Digitalization of human resources: e-HR -- Chapter 14. Examination of effects of competitive strategies on the e-commerce companies in terms of achieving sustainable competitive advantage -- Chapter 15. Data mining-based evaluating the customer satisfaction for the mobile applications: an analysis on Turkish banking sector by using it2 fuzzy dematel.
dc.language	English
dc.language.iso	en
dc.relation.ispartofseries	Advances in e-business research (AEBR) book series
dc.relation.ispartofseries	Advances in e-business research series.
dc.subject.other	Electronic commerce.
dc.subject.other	Strategic planning.
dc.subject.other	Personnel management.
dc.subject.other	Electronic commerce.
dc.subject.other	Personnel management.
dc.subject.other	Strategic planning.
dc.subject.other	Electronic books.
dc.title	Tools and techniques for implementing international e-trading tactics for competitive advantage Advances in e-business research series./ Yurdagul Meral, editor.
dc.type	Book
dc.contributor.org	IGI Global,
dc.description.pages	1 online resource (395 pages)
dc.collection	Электронно-библиотечные системы
dc.source.id	EN05CEBSCO05C383