Improving of using of advertising technology in tourism

dc.contributor.author	Eidelman B.
dc.contributor.author	Fakhrutdinova L.
dc.date.accessioned	2018-09-19T22:07:15Z
dc.date.available	2018-09-19T22:07:15Z
dc.date.issued	2016
dc.identifier.issn	1993-5250
dc.identifier.uri	https://dspace.kpfu.ru/xmlui/handle/net/144708
dc.description.abstract	© Medwell Journals, 2016.This study addresses topical issues in the use of advertising in the activity of organizations operating within the sphere of social-cultural services and tourism. Researchers devotes much attention to working out and conducting advertising campaigns in tourism institutions and the use of internet advertising in tourism.
dc.relation.ispartofseries	International Business Management
dc.subject	Advertising campaign
dc.subject	Advertising in tourism organizations
dc.subject	Banner advertising
dc.subject	Internet advertising
dc.subject	Tourism industry
dc.title	Improving of using of advertising technology in tourism
dc.type	Article
dc.relation.ispartofseries-issue	21
dc.relation.ispartofseries-volume	10
dc.collection	Публикации сотрудников КФУ
dc.relation.startpage	5086
dc.source.id	SCOPUS19935250-2016-10-21-SID84998774669

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Публикации сотрудников КФУ Scopus [24551]
Коллекция содержит публикации сотрудников Казанского федерального (до 2010 года Казанского государственного) университета, проиндексированные в БД Scopus, начиная с 1970г.